Twitch is raising the price of Tier 1 subscriptions in Australia, Canada, and the UK, effective March 28,
2024. The new prices will be AU$8.99, CA$9.99, and £7.99, respectively.
Streamers will continue to receive the same net revenue share on subs and gift subs, so this price increase allows them to receive more per subscription. Twitch is making these changes to help streamers earn more money and make streaming a more sustainable business for them.
There has been an uproar on social media with the general sentiment being that these changes will decrease subscription numbers overall for creators:
Some people are upset about the price increase, while others understand that it is necessary for streamers to make a living out of their passion in Australia.
Some people are concerned that the price increase will make it more difficult for them to support their favourite streamers and in turn, make it harder for creators to make a living in Australia.
Overall, the reaction to Twitch's increasing subscription prices is mixed. Some people are happy about the changes, while others are not.
It will be interesting to see how this affects Twitch streamers and viewers in the long run.
For all the details, visit the official blog post here.
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